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Elves Stocking Shelves: Have retailers started holiday hiring earlier in the year?

Nov. 02, 2017

November 1 seems to be the new, unofficial start of the holiday season.

Not yet feeling merry and bright? Holiday shopping usually commences about three weeks after Thanksgiving, but the start of the season seems to creep earlier every year. In fact, 54 percent of shoppers plan to begin shopping for the holidays before the Black Friday/Cyber Monday weekend this year, according to a RetailMeNot survey.

The earlier shopping season requires more sales associates to man the registers, stock the floors, run shipping and field customer service demands. So have retailers been hiring seasonal staff earlier to match the shopping season? According to LinkUp’s job data, not really.


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